About Echo Sonar

Echo Research is the leading independent specialist provider of reputation analysis, established in 1989 with offices in Europe, Asia and the USA. With international managers and analysts working in 33 different languages, the group has supported some 500 clients, including over a quarter of the FTSE and Fortune 100 companies, with clients also in the public sector (such as the Home Office, NHS, Welsh Assembly), media groups (BBC), universities (UCL, City, Stanford College of Law), regulatory bodies (Health and Safety Executive, FSA) and non governmental organisations (WWF, UNICEF).

With the new digital age of social networking, Echo developed its leading online real time monitoring service launching Echo Sonar in 2009. Echo Sonar searches the web collecting content from over 60,000 news sites and over 10 million social media channels real time. Utilising over 20 years expertise in communication research, Echo Sonar is fully managed by Echo's international account and digital media analyst team.

Also providing objective and thorough stakeholder studies and qualitative media analysis, Echo Research is on the UK Register of Expert Witnesses. Its media content reports have been used by the Press Complaints Commission, its stakeholder / focus group research have been tabled to Government Ministers to help drive regulatory change, its senior management facilitation programmes and internal surveys have supported change management and brand development programmes. Echo' award-winning sentiment reports are also presented to Boards of global corporations to support strategic decision-making and communication resourcing.

ISO-accredited and a full participant in the United Nations Global Compact, Echo has increasingly focused on the challenges of corporate social responsibility and corporate governance, with a particular emphasis on helping its client base to understand the views and impact of key stakeholder groups.


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From Echo Research Global Brand and Reputation Auditors - Call 44(0)20 7608 1113